Resources & Insights
The latest thinking on GenAI marketing, case studies, product updates, and expert guides from the team at Pencil.
Workflows: Connect Your Steps Into One Reliable Flow
Workflows let you design one clear sequence, wire your agents together, and run the whole thing as a repeatable process.
Case Studies
How Experian Scaled PMax Creative at Speed
Scaling creative production without slowing performance.
How Indeed Scaled AI Creative Across Global Marketing
How Indeed built a scalable AI operating model.
Salomon Created 1,000+ Creatives Without a Shoot
Fashion-grade content across six markets in eight weeks.
Meet the Moodlings
An AI-generated brand featured in Google's Veo 3 launch.
From the Pencil channel
Articles
From Brief to Delivered, Without the Handoff
Brief Mode transforms messy creative briefs
Infinite Canvas: One Surface for Everything
Brings everything your team creates into one visual workspace.
Print-Ready Creatives
Print Mode brings print production into the same workflow as digital creatives
What Every Global Marketing Team Gets Wrong
AI can scale output. It can’t create cultural understanding.
Tune in, level up
The Pencil Perspective Trailer
Welcome to our Podcast! Join us on our journey as we open up the conversation on AI, and what it means for people actually living through the change.
More episodes
Latest News
Pencil and GWI Launch Insights Agent
Bring real-time consumer intelligence into every creative decision.
Oliver Wins Samsung LATAM with Pencil
Oliver builds Samsung's regional marketing operation on Pencil.
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From Idea to Ad in One Editor
Generate, edit, and finish ads without leaving the editor.
Google's Latest Image Model in Pencil
Bring Nano Banana image generation into your creative workflow.
Stay one step ahead.
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